Gebana: Promote transparency & visibility for global trade

Enhancing transparency and visibility for banana trade with digitization

Gebana, a major Swiss organization, partners with thousands of farming families across regions to drive fair trade and provide certified organic produce to European consumers.

The Client’s business goals

The client was looking to invest in a simple, cost-effective tech-enabled solution that would help it to: 

  • Digitize and standardize multinational operations 
  • Reinforce certification program for producers 
  • Centralize global operations driven by efficient data monitoring 
  • Ensure seamless pre-financing
  • Improve transparency and visibility over global trade 
  • Enable efficiency in its warehouses

How Cropin helped

For the pilot project in Togo, Cropin digitalized operations. Cropin deployed its end-to-end farm management solution to monitor the complete process from sowing to harvest. It leveraged advanced technologies to extend weather alerts, accurate real-time data-driven insights, and advisories. This ensured efficient operations and improved traceability and yield estimation. 

Impact

  • In Togo: Managed 1700+ hectares of farmland and onboarded 5000 farmers 
  • In Burkina Faso: Managed 21,000 hectares of farmland and onboarded 3000 farmers
  • 100% digitization of data increased visibility and efficiency of operations

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Gebana, a major Swiss organization, partners with thousands of farming families across regions to drive fair trade and provide certified organic produce to European consumers.

The Client’s business goals

The client was looking to invest in a simple, cost-effective tech-enabled solution that would help it to: 

  • Digitize and standardize multinational operations 
  • Reinforce certification program for producers 
  • Centralize global operations driven by efficient data monitoring 
  • Ensure seamless pre-financing
  • Improve transparency and visibility over global trade 
  • Enable efficiency in its warehouses

How Cropin helped

For the pilot project in Togo, Cropin digitalized operations. Cropin deployed its end-to-end farm management solution to monitor the complete process from sowing to harvest. It leveraged advanced technologies to extend weather alerts, accurate real-time data-driven insights, and advisories. This ensured efficient operations and improved traceability and yield estimation. 

Impact

  • In Togo: Managed 1700+ hectares of farmland and onboarded 5000 farmers 
  • In Burkina Faso: Managed 21,000 hectares of farmland and onboarded 3000 farmers
  • 100% digitization of data increased visibility and efficiency of operations