September 2021
CropIn, a leading AI & data-led organization in line with its vision to help solve the food security issue in the world, has partnered with Mucheki Consulting to bring digitization in the African agricultural ecosystem. This alliance is expected to strengthen CropIn’s presence in Africa and enable the creation of a digital ecosystem in the country. Through this partnership, agri stakeholders will get valuable real-time insights ensuring better decision making that will bring about consistency, dependability, sustainability, better crop yield, and increasing the financial stability of the farmers.
Mucheki Consulting caters to the entire continent of Africa with a presence in South Africa, Kenya, Nigeria, and Zimbabwe. It offers specialized ERP solutions and services to progressive businesses across the African continent.
With this initiative, CropIn aims to complement the ERP solutions that Mucheki Consulting provides to their customers. This will give a comprehensive end-to-end package. CropIn’s digital solutions will also help provide key data and insights about the soil, climate, pests, and other details to governments to help them address the food security problems in Africa and restore balance. Customers are expected to benefit from better business intelligence, improved business operations, optimized costs, enhanced quality levels, superior collaboration, and business growth.
Speaking about the partnership, Mr. Jitesh Shah, CRO, CropIn, said, “We are delighted to ally with Mucheki Consulting, which allows us to bring a positive change in the lives of farmers and food providers in Africa. Our continuous endeavor has been to provide unique technology-based solutions to the agriculture value chain. Through this partnership, new vistas can open up in Africa for a sustainable agricultural ecosystem.”
“The situation over the last eighteen months has accelerated innovative efforts to design and employ the power of digital technology to provide innovative solutions to existing problems in agriculture. Emerging evidence from Africa indicates that new-age technology can improve the productivity and income of marginal farmers by improving their efficiency, increasing traceability, and improving access to inputs and financial markets. Agricultural data collection, use, and analysis have enormous potential to disrupt existing agricultural business models. New strategic alliances between the private and government sectors can help reap the positive benefits of digital technology.”, he further added.
Speaking about the partnership, Mr. Churchward Mucheki Group, CEO, Mucheki Consulting said, “Agriculture is at the heart of the African people. With an estimation of over 60 million farms, modern-day farming has become an intensely scientific practice. The increasing population, ever-changing demographic landscapes, Global warming, and diverse urban dietary requirements all call for a technologically enhanced value chain. Mucheki has the vision to play an instrumental role in Africa’s agricultural sector, and we believe CropInhas a host of digital solutions to complement our initiative. . Plagued by a low per capita income, Food security remains a battle to be won in Africa. We believe that the technological support/ tech-solutions that CropIn offers will assist in this initiative by streamlining Agri-production processes which will result in overall affordability of quality produce even for low-income earners. We are elated about this strategic partnership and are confident of the positive influence this relationship will bring to our African Agriculture.”
The partnership aims to strengthen farmers of Africa by digitizing farms and offering smart data on weather, disease prediction, crop health, yield estimation, soil quality, and risk of pestilence in real-time.
