QR code-enabled farm-to-fork traceability solution
Eliminate counterfeiting and ensure quality standards
Access new markets and build consumer trust with traceability in agriculture
- Recognize and reward farmers
- Get end-to-end traceability of your farm operations
- Improve sourcing, supply chain & production
- Ensure food safety
- Improve profitability
Solving with Cropin Trace (RootTrace)
Counterfeiting
- 30% of products in FMCG are counterfeits
- 80% of consumers are unable to differentiate between counterfeit and legitimate
- Leverage QR-Code tamper-proof, weatherproof stickers and make your products impossible to counterfeit
Adulteration
- About 70% of the food ends up being adulterated
- Eliminate all forms of adulteration - incidental and intentional
- Build customer trust and loyalty
- Set new benchmarks for food safety and enjoy a premium for your produce
End to End Traceability
- Bring in transparency for consumers and build trust
- Meet certification standards for export
- Fetch right price for producers with certifications of quality
- Drive profitability and ROI
- Minimize cultivation malpractices
Enterprises and institutions leveraging seed-to-shelf traceability solution
Punjab Agro implements seed traceability of potatoes to avoid seed counterfeiting, meet export quality, manage crops and harvest.
- QR-code tags to avoid counterfeiting
- 3.5 million metric tonne harvested
- 22,000 acres digitized
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Suminter India Organics exports organic produce from India to Europe & North America. Suminter eliminates adulteration, farm digitization, and digitizing farmer profiles.
- Over 60k farmers digitized
- 65k plots geotagged
- 14,000 acres of cultivation area
- Achieved 100% transparency by implementing QR-code tags.
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Government of Karnataka, the National Bank of Agriculture & Rural Development partnered with Cropin to implement Cropin's end-to-end traceability solution.
- 21 crop varieties
- 112 villages
- Triggered 92,000+ messages around market (mandi) prices
- Implemented QR-code tags to the produce to enhance produce value
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